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Good post and does the topic more justice than the limited Twitter conversation.

I still think though you oversimplify analytics and measure it by the wrong analogy - as I posted here:


We will have to agree to disagree. You may also want to look at the follow up post - http://blogerp.typepad.com/hcm_research/2013/02/putting-more-intelligence-in-business-intelligence.html

I think you will see I do not think it is simplistic at all. Big data and associated tools do not necessarily solve the usefulness issue. Also, I think the analogy holds in terms of building domain expertise/intelligence into the tools themselves.

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